8 Areas of Funds & Philanthropic Projects
The Beautiful Foundation is operating funds in 8 areas so that anyone can add 1% of warmth to an area that they wish to. This is to organically change many different social problems existing throughout these areas rather than resolving a specific agenda or an issue. The projects in the 8 areas expand fundamental rights and create change to blind spots of rights.
For falling asleep in a safe place and getting treated when sick to become the norm, we will see first, move ahead, and act together. By supporting the citizens and public interest groups that consolidate one another's rights, we are growing the impacts of change and enriching the soil of the research culture in the nonprofit sector to strengthen the citizens through sound philanthropy.
Upon the foundation of small change created together, anyone can come out into the world without barriers. And all those who are the evidence of change in turn become the seeds of change. The Beautiful Foundation will disperse the reverberations of change through such a virtuous cycle.
Area | Philanthropic Projects |
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Health![]() |
We help to ensure that physical and mental limitations don't violate the dignity of individuals. We join the effort to find ways for the improvement of policies to change society for the people concerned. Support ProjectsCustom-made assistive devices for disabled women / Supporting infant health rights / Medical care that visits at-home elderly |
Education![]() |
We reduce the entry barriers to education so that external factors such as economic situation does not determine a person's life. Support ProjectsUniversity tuition fee / Learning of youth / Stabilization of livelihood of youth / Suh Jang-seok leadership program / Finance education of youth / Dream of independent settlement of youth |
Labor![]() |
We carry out support projects so that anyone can fill their lives with the meaning and joy of doing the work they want to do. Support ProjectsSmall business owners in crisis / [Hope Store] providing loans for single mothers to start their own business |
Culture![]() |
Culture and leisure have become essential parts of life. We provide support for cultural enjoyment and participation. Support ProjectsCulture for children and youth / Obstacle-free indoor playground / Assistive devices for game accessibility of disabled people / Community activities of youth |
Safety![]() |
A safe society begins with guaranteeing the rights of citizens. We build on the right for all to be safe by reducing the dangers of falling through the cracks of society. Support ProjectsFinancial security insurance / Disaster safety net / Recovery of young women from work-related accidents / Safety net for young activists / Hara fund designated-donation / Childcare for single-mothers / New start for single mothers / Improvement of community childcare centers |
Living![]() |
Residential space is a fundamental need for livelihood. We find the people who have fallen through the cracks of society and have difficulty finding an appropriate place to live and expand our support for residential space. Support ProjectsResidential space for adolescent parents / Residential space for youth on the brink of becoming homeless |
Environment![]() |
We respond to today's crises for us in the future. We create a good today to live in by resolving the environmental issues in our daily lives, including the ever-worsening situation of the climate crisis. Support ProjectsCreating ECO classrooms / Wind power constructors |
Social Participation![]() |
To take one step closer to the change we dream of, we support citizens and public interest groups that find and resolve social problems. We actively conduct support projects for studies on philanthropy and the overall nonprofit sector as well as global research and practical work in the sector. Support ProjectsIncubating public interest groups / Abroad studying for activists / Sluice gates of change / Sponsor scenarios for change / Scenario for change projects / Philanthropic activities of youth – Education on sharing x Youth Punch / IT infrastructure of public interest groups / Small Change Support Center / Giving Korea / Special research / Issue papers / Global research / Nanum Books / Postgraduate students' theses and reports / Local and global networks |
Establishing Donors' Funds
Each fund has within it a story and a life.
The story is of our ordinary neighbors who found a heartening solution for the society they belong to.
<Legacy Fund> (late) Donor Kim Gun-ja
- "I think I had a hard life because I lost my parents when I was young and couldn't learn much. I want to help children who are poor and without parents to at least have the chance to learn."
<Memorial Fund> Donor Joo Pil-ho
- "I want to carry on the heart of sharing that my late mother demonstrated her whole life."
<Family Fund> Donor Kim Kang-suk
- "I can enjoy the life I have now because of my family's dedication and what I received from society. My family and I want to give back to society what we have received."
The 'donor-advised fund' reflects the donor's unique story
- Individual fund that fully reflects my values
- Family fund that becomes a family tradition of sharing
- Community fund that brings the joy of sharing with like-minded others
- Memorial fund that commemorates loved ones in a special way
- Legacy fund that leaves my mark and looks out for the next generation
Starting a fund is not hard. All that is needed is the heart willing to pour into the fund. The Beautiful Foundation will be with you right from the beginning.
Donation Consultation
Verify background and reason for donation and donor's area of interestPropose a Project
Propose support project in donor's area of interestCreation of Fund
Fund agreement & delivery ceremony, fund promotionCarry out Project
Conduct support project, donor participation programReport on Outcome
Report on project outcome, plan next yearThe Beautiful Foundation and the Donation Consulting Commiittee that have know-how in operating over 200 funds will walk every step with the donor, helping to set up the fund by giving objective and trustworthy advice and consultation on matters of law, tax, and real estate and ensuring that the fund is shared in the way the donor intended.
- Fundraising expert who suggests the appropriate support project corresponding with my wishes and the optimal method of giving for it
- Project expert who finds and suggests solutions to areas fallen through the cracks of society for the social change I hope to see
- Finance expert who manages and uses my valuable donation with transparency and consideration of it to the last penny
- Outside expert who can provide in-depth consulting in all areas such as law, tax, real estate, and inheritance
Corporate Social Responsibility (CSR)
The development of corporate social responsibility (CSR) begins with partnerships with nonprofit public interest groups that are close to the community. The Beautiful Foundation embraces with openness the different 'needs' of corporations as a strategic partner in corporate philanthropy and seeks corporate partnerships that can be a complementary relationship fulfilling to both sides. Together with our corporate citizens, we want to share and be concerned about the big and small stories for change in our society.



Four colors of The Beautiful Foundation’s Social Responsibility
Philanthropic projects conducted together not alone
Conduct approximately 30 philanthropic projects in the 8 areas based on the knowledge and network of philanthropic projects closely linked to the relevant regionsSustainable CSR activities
Carry out projects from a long-term perspective, not one-off support, providing from basic support to solving the fundamental problemsAn earnest and transparent partner for social responsibility
Separate management of income and expenditure of donations through 'funds' Report on outcome of support projects that show the social changes corporations contributed toSharing that considers the employees
Provide volunteering programs employees can participate in Enhance loyalty and satisfaction of employees through matching giftsHow to become a corporate partner
Based on our diverse experience and knowledge of corporate partnerships, The Beautiful Foundation carves the way for corporate citizens along with them by suggesting the optimal social responsibility that can strengthen the corporation's brand image.
✓ Joint campaigns and planned projects
✓ Launch social responsibility funds
✓ Regular donations & volunteer activities of employees
✓ Cause-related marketing such as developing donation products and giving of profit
Corporate partners
